Case Study of
Facebook advertising allows the brand to expand across Delhi NCR
– Case Description
A small gym catering to the niche audience of Crossfit came to us with a simple goal of increasing footfall at their box.
Crossfit is a new format of exercise which is priced comparatively higher than the traditional gym. It not only requires awareness but also the excitement to give it a try.
The answer was simple, it required video advertisements that answered the questions in the prospect’s head, enough to generate curiosity and take a trial. Mixed with the right offers we were able to cross a threshold click-through ratio and generate leads for the brand.
The brand not only managed to stay afloat during the pandemic but is now expanding its branches across Delhi NCR